Dave Sherrod
UX/UI Design Leader

I lead multidisciplinary teams to empathetically create and improve digital product experiences. 

Relying on Design Thinking and User-Centered Design methodology, I guide the product design process from research and pain-point discovery, through mapping and design, to user-tested validation. 

Feel free to peruse my case studies. I'll be adding more as they're authored.

I look forward to collaborating with your talented teams in creating task and goal-enhancing digital experiences.